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Hey Everyone,


The Answer is an amazing discovery but before we get into that let’s start with a simple question. Ever set a goal that you didn’t achieve? Ever wanted to do something and will power alone was not enough? Losing weight/earning more money/quitting smoking/going to the gym?


All of this and more takes a tour in our minds now and again. Only it doesn’t quite seem to pan out the way we want it to. We then declare ourselves as these failures. The truth is we never had all the information needed to succeed in this journey before we took on these mammoth tasks.


What I’m about to go on share has been taught before. It’s just like with anything we all tend to forget things, that’s what happened to me. I’ve been on a rollercoaster lately with moving into a new home and lots of new changes taking place. One of the things I do is read on a Kindle reading is something I do daily. I recently started reading a book that was written in 2008 although almost 10 years old it’s timeless wisdom that can never get old.


A lot of people will not have even come across these types of ideas let alone apply them. Inspired from the teachings of this book and hoping that you will buy the book and read it for yourselves. You can truly learn and apply to make magnificent changes in your lives. If you’re not big on reading a whole book I’m going to cover the main concepts in this post!


Let me begin by introducing you to John Assaraf. John is known for being one of the authors of the famous book the secret this book talks about the law of attraction. For those of you that have not read this book again it’s another great read. I strongly recommend you read this to get a better understanding of how our universe works and how we can use this knowledge to tilt the odds in our favour.

Coming back to John. I’d like to give you some knowledge about John, taken from his website johnassaraf.com.

John is one of the leading behavioural and mind-set experts in the world. With a unique ability for helping people release the mental and emotional obstacles that prevent them from achieving their very best in life and business.

In the last 10 years, he has written 2 New York Times Bestselling books that have been translated to 35 languages. John has appeared on Larry King Live 8 times and featured in 8 movies. Including the Blockbuster smash hit movie “The Secret” and “Quest for Success” with Richard Branson and the Dalai Lama.

John has built 5 multi-million dollar companies including growing Re/Max of Indiana to 1500 salespeople and $4.5 billion a year in sales. As a founder, Bamboo.com grew from inception to $10 million a month in revenues within the first 12 months and achieved a highly successful IPO on Wall Street.

Today he is CEO of NeuroGym, which develops some of the most advanced neuroscience-based brain training programs in the world helping individuals and corporations maximize their fullest human potential.

At this point it’s safe to say that John is an expert in mind and behaviour. He helps people to change their thinking and behaviour so that you can achieve your goals.

John is author of the book The Answer: Your Guide to Achieving Financial Freedom and Living an Extraordinary Life hence the title of this post. It’s one of the most fascinating books I’ve read for a while. Backed by hard science The Answer gives us the tools and the way so that we can live our lives to our highest potential. The Answer not only gives us the information but gives us step by step guidance to get us to the point we need to be in order to succeed. Let’s dive in.




John begins by explaining the realm of quantum physics. This is the development of a branch of science that in the last decade has taught us the world we live in is not the solid world we have deemed it to be. In physics, a quantum (plural: quanta) is the minimum amount of any physical entity (Wikipedia description). This means it is the smallest point that anything solid or not solid can be magnified to.


If we were to put ourselves and the world around us under a very powerful microscopic lens those used by scientist we would see that we are not solid. We are extremely fast moving particles at our very core. These particles are called atoms. If you would like to further break them down they are called sub atomic particles then quarks and so on until you get to nothing but pure energy.




John continues to show us in The Answer all the hard science and tests that have been done by various scientists around the world. Proving beyond doubt that the world we live in is comprised of energy. A more shocking discovery was this, the moving energy at its core is a sea of consciousness it is a sea of our thoughts and ideas. It is after a thought that matter is created. The solid matter we see as the world around us is created from our thoughts.


John moves on to explain that underneath all of this there is something called the zero-point field (ZPF). Science discovered that even at the zero-point field when all other forms of energy vanish there appears to be some sort of underlying force. This force is like a bed of information which lays just underneath consciousness and energy. This force is the reason we are all interconnected and this force is also the reason you can imagine your highest potential and have it realised.




John states in The Answer that we create our world through our thoughts and science backs this (if you read the book it gives you all the studies preformed). How is it that we can then connect to what we want? I mean we don’t have a thought then it pops up out of thin air magically giving us that pay rise or that house we’ve wanted. This is true for some part of it. John talks about something called planting a seed which is a thought. You then have to nurture it like you would a plant you must water the plant and look after it for it to take root and grow.


Just like the plant our thoughts must be watered with re occurring thoughts of the same nature. Not opposing thoughts. We must first start to believe what we think and then comes something called the gestation period. This is where it seems everything has gone quiet and what you’ve planted will not take place. What’s actually happening is your thought or belief is taking root and growing under the surface.




In our day to day lives we cannot see with our naked eyes the zero – point field nor can we see the quantum particles yet we know the world is comprised of this. It is in this field that things are starting to take shape before we see them in their physical form. Why does there have to be a gestation or incubation period? because not all thoughts will come to pass in our life time. Only the thoughts that we believe and nurture will come to pass. This process takes time. More to the point as john continues to explain in depth we have to switch off our old opposing thoughts to allow our new beliefs to take shape.


If you wanted to earn 100K in a year you would probably laugh at that idea to begin with. That is until you kept nurturing that idea and kept repeating the idea until it becomes a belief. Once firmly set in your mind you will draw from the zero point field the ideas needed to make 100k per year. You will draw to you the people and circumstances that will make this a reality for you.




Neurogenesis is the phenomena where by brain cells divide and start forming new connections. These connections are an accumulation of our thoughts, beliefs heritage and how we grew up and what surrounded us. This was believed as the steadfast footing for the rest of our lives. Once we had formed these connections we could not change them and it was believed they stopped forming in our adolescence. At this point it was believed our brains were hardwired to think and belief a certain way.


Then came the discovery of neuroplasticity. This discovery tells us that the brain cell division never stops. Our brains are forming new connections all the time. You would have felt this new connection yourself when you have had a sudden new idea thought or revelation. That is, you carving out new neuronal pathways!




If at this point we did nothing to create and maintain new pathways, then it stands true that we do not change. Our heritage our upbringing. The way we have accepted certain ways of life. From our parents and society stay the same. If you were raised in a family with low income, then it stands to reason your belief earning high amounts of income would be hard. This will be your financial set point. Your financial set point is what you believe to be true for your earnings and take home in salary. If you not do anything to create new pathways, then you stay at roughly the same level of Income. Even if you end up with a pay rise you will still stay within a certain bracket of income because that’s how you are wired in your brain.


By changing the wiring, you can draw from the zero – point field the things you need to make your new beliefs come true. This is how the law of attraction comes into play, it will attract from the field what resonates with you. This will be your new beliefs the ones which serve you. You have to be willing to work first from the inside then the outside will match.




In order for you to change the wiring you must follow the steps laid out in The Answer. John gives you much more in-depth information. But to give you an overview of what you need to do daily to create new beliefs.


Get absolute clarity of what you want

You must get really clear on your goal. For example if you want to double your income what does that figure look like? Your mind will come up with loads of arguments. Your job is to pay attention to what you want more than what you don’t want. Every time there is an argument counter the argument with the opposite. Add what you want instead. After some time, it will sink in and become thoughts of second nature. You won’t have to fight your mind so much as it will become an unconscious thought. This is where you want the seed planted so it can take root.


Add emotional anchors,

You do this by thinking of an experience you’ve had in the past that was a real high feeling for you. Getting a job, passing your driving test it can be anything. The key is you had deep emotion that is good tied to it. Now what you want to do is start to think about that event. Really get into the feeling then think of your new belief with that feeling still going. What you’re doing here is attaching your new belief to a pathway that’s already there so you are getting a free ride on your brains highway so to speak. This will quicken the process. If there are pathways already carved out and deeply ingrained with good emotion. You will link this emotion to the new belief making it stick quicker.


Write some affirmations down

Repeat them like mantras. Affirmations are just statements that you would like your mind to start believing. There is a difference between our conscious and subconscious or as John puts it your nonconscious. The conscious is our little mind the one that runs about 8% of our daily activity. The unconscious is the big mind the one connected to the universal mind. This mind runs the whole other 92%. The little mind is linear it holds past and future vision. The big mind is present everything you say to it is happening now. This being said you would write your statement as follows.


I am going to double my salary (incorrect). This tells the big mind it’s not happening yet. Therefore your big mind continues to NOT make it happen in the present.


I am doubling my salary (correct). This indicates this taking place as we speak. Therefore giving the instructions to the big mind to carry out what is needed to bring this about.


Meditation the natural way to get The Answer

This is not to be under estimated. It is now with proven science backing meditation that we can become more focused and have much more clarity. With this we also connect with the big mind and feed it direct instructions.


Subliminal audio/video

Subliminal content was designed to bypass our conscious. Straight to or subconscious mind giving us a direct route into creating and forming new pathways. The messages would be played on video or audio without your conscious awareness. Advertising company spend billions per year on these sorts of methods to get us to but their products. We can now use this technology to serve us personally. This is something that can be done and could be accessed easily. You can listen to subliminal audio as you would listen to music. If you work on a computer you can download free software. Which plays messages of your choice in the background whilst you work.


All of the above can only work if you practice daily preferably 3 times a day. Create a routine and incorporate any of the above or a mix for 10 minutes 3 times a day. This process needs to happen over the course of around 4 weeks for your new beliefs to take route.


This practice needs to take place every time you want a new belief. If its forgotten about or opposing thoughts start dominating your mind it simply won’t work. It’s a bit like a non-starting car that needs a push. You need to give it a big push to get it going then it kicks starts and gathers momentum and off it goes.


Until you don’t hand over the work to your subconscious it will feel like nothing is happening. Then you will see slow changes start to take shape.


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Also, I do highly recommend you read The Answer: Your Guide to Achieving Financial Freedom and Living an Extraordinary Life yourself, the information is mind blowing!


Until next time


Love Z xxx























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